Is Bad Data Influencing Your Digital Marketing Budget?
Is Bad Data Influencing Your Digital Marketing Budget? https://sembyotic.com/wp-content/uploads/digital-marketing-funnel-1024x512.jpg 1024 512 Adam Koontz https://secure.gravatar.com/avatar/cdabc72036e4b722e8810040aab02661?s=96&d=mm&r=gAt some point, you’ve probably heard this B2B marketing truth: “It takes X marketing touches before a prospect will engage”. There are a bunch of different numbers out there depending on which study you read, but I’ve never read one that says: “Prospects will engage the first time they encounter your brand.” To most experienced B2B…
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